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Small Business Guides to Using the Internet for Business
Back in the day, I had to work hard to talk my small business clients into using the internet for business. Wary of something new and unclear on the benefits, they hemmed and hawed and often just...
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Best Goals Creation and Tracking Solutions Online
If you’re like most folks, the second half of December tends to be a quiet, reflective time. Like many of you, I use these days to think about the past year and to plan for the next. That’s right,...
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Top Small Business 2012 Predictions and Trends (Infographic)
Tis’ the season to talk about small business 2012 predictions and trends and, this year, the online blogging community is delivering in spades. Not that I’m complaining, mind you. I find predictions...
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The Real Reason You Should Move to the Cloud
I’ve got a big secret. It’s not a scary or creepy one, but it underlies everything I do when it comes to work and the web and it’s the main reason why I have, and you should, make the move to the...
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The Art of Online War (infographic)
Sun-Tzu wrote his classic, “The Art of War” over 2000 years ago. Since then, his lessons have been applied to many areas of endeavor including leadership and business. Do the lessons from the “Art of...
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50+ Resources with Facts, How-Tos and Ideas for Marketing a Small Business...
When it comes to getting more folks to visit your website, one of the most effective tactics is content marketing. Why? Because not only does content marketing bring visitors to your site, it also...
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The Top 4 Ways to Use the Internet for Small Business
It’s easy to get lost when trying to figure out how to use the internet for small business. Sometimes it really helps to take a step back and look at a complex tool from a strategic distance before...
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Does Your Site Achieve the 3 Main Marketing Goals of a Website?
It may seem straightforward, but nothing trips up business folks more than the question, “What are the goals of a website?” You see, these days, building a website for your business is one of those...
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Why Are You Leaving Money on the Table?
Superstar millionaire rapper Jay-Z said it best: “I’m not a businessman, I’m a business…man.” You see, he doesn’t just sell music. Instead, he’s created a rock-solid cash factory with many different...
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Moving from a Do Everything to a Niche Business Model
Everything changes when you switch to a niche business model. I’ve heard this time and time again, but recently I’ve had the opportunity to experience it for myself. My only regret is that it should...
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1 Simple Trick for Improving Your Website Conversion Rate
While the term, “website conversion rate” may not seem sexy, it’s the most important online statistic to track. You see, website conversions happen when visitors follow your call to action, whether...
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Why Press Releases Should Be Part of Your Content Marketing Strategy
If you’ve mastered the art of blogging, it’s time to add a new tool to your content marketing arsenal. You may not have considered press releases as part of that strategy — after all, that falls more...
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Finally – A Definition of Cloud Computing We Can All Understand
Today’s post is the result of a recent conversation I had around the definition of cloud computing. If you’ve ever wanted to know more about the cloud, or you’ve tried to learn and got a bit...
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